EdConnect Session 1
More info to come.
RecruitED: Rutgers—New Brunswick Employer Summit
Wednesday, April 29, 2026 | 10:00 am - 2:30 pm (Check-in: 9:30 am)
MPR of the Busch Student Center
Connect with Rutgers—New Brunswick!
Join us on Wednesday, April 29, 2026, in Multipurpose Room of the Busch Student Center! As the premier event for recruiters at NJ’s largest institution and a beacon of pluralism within the collegiate Big10, we invite you to cultivate connections with Career Exploration and Success, campus partners, and industry peers. Enjoy free entry, a delicious lunch, raffles, and enriching sessions. Deepen ties to the Rutgers community and elevate your network.
Keynote Speaker:
Mark Beal
Author, Keynote Speaker, Generation Z Thought Leader
For nearly 30 years, Mark Beal served as a public relations practitioner and marketer for one of the nation’s leading consumer public relations agencies developing and executing marketing and public relations campaigns for leading companies and brands around such major sports and entertainment properties as the Olympic Games, Super Bowl, World Series, US Open Tennis and The Rolling Stones.
Today, he collaborates with Generation Z as a full-time professor of practice, communication in the Rutgers University School of Communication and Information. Mark’s ongoing research of Gen Z has led to keynote speeches to the American Marketing Association, Association of National Advertisers (ANA), Public Relations Society of America (PRSA) and Big Ten Conference Academic Alliance.
It was Mark’s Rutgers students who inspired him to author his first book in 2017, 101 Lessons They Never Taught You In College, which provides tips to college students preparing for their transition to a career.
Mark’s book, Decoding Gen Z: 101 Lessons Generation Z Will Teach Corporate America, Marketers & Media, was published in 2018 and captured the attention of media, marketers and employers nationwide as Gen Zers were starting to become a focus of corporations and brands. In 2020, Mark co-authored Engaging Gen Z with Harvard University student Michael Pankowski. In 2022, Mark authored Gen Z Graduates To Adulthood. Mark’s latest Gen Z book, ZEO, was published in 2023 as more Gen Zers transitioned from college to their career. The Gen Z books have led to invitations from conferences, corporations, brands, agencies, universities, industry associations and pro sports leagues and teams for Mark to deliver keynote speeches featuring Gen Z research and insights.
Mark has also co-authored a trilogy of job search/career transition books with Frank Kovacs including Career In Transition, Win The Job & Thrive In A Multigenerational Workplace, and Conquering Job Transition published in 2025.
Why Partner with CES and Rutgers—New Brunswick?
"Collaborating with CES has connected me with talented individuals and brought invaluable skills and perspectives to HBO/Warner Bros Discovery. I support CES's mission to bridge the gap between students and employers."
Garrison Wilson
Warner Bros. Discovery (HBO Division)
“Partnering with CES to support professional development and career opportunities for students is a rewarding experience. I am impressed with the resources available to students, their accomplishments, and how they present themselves.”
Bria Rathway
Lockheed Martin
"As a CES partner, we experienced the invaluable impact of our collaboration. We actively engaged with RU students at various events & fairs. CES provided a dynamic platform for us to cultivate talent & foster meaningful relationships."
Jeunet Fidelino
GO Foundation
“Leading the Rutgers Finance recruiting for the last 6 years, it has grown considerably more difficult to narrow candidates down for roles due to the high caliber of students that apply from Rutgers. I wish there were more roles to offer!”
Georges Richa
Johnson & Johnson
"Partnering with Rutgers is key for Robertet’s recruitment. Their CES team excels in connecting students and employers. As a member of the Knights of the Round Table program, I see the value of this partnership and look forward to fostering young talent."
Tina Botros
Robertet