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What Can I Do With This Major for Majors in Communication



The Department of Communication emphasizes the study of the nature, diversity, and impact of communication on the evolution of the individual, group and institutions within society. Attention is given to theoretical perspectives on the nature of communication as a process involving messages, meanings and media; investigation of the variety of ways in which communication is practiced in everyday life; and evaluation and analysis of the outcome that differing communicative choices entail for individuals and institutions.

The undergraduate major program provides a broad, theory-based education and allows for concentration in a specific area, such as Public Relations, Health Communication, Interpersonal/Intercultural Communication, Mediated Communication, Organizational Communication, and Telecommunication Processes and Policies. Coursework in the Department is also useful for students whose primary interests are in such fields as Political Science, Computer Science, Management, Psychology, English, Journalism, or Sociology. For more departmental information go to http://www.comminfo.rutgers.edu/.

Communication graduates find opportunities in a wide variety of careers in business, education, government and the Nonprofit sectors. Skills in verbal and written communication are one of the most sought after characteristics employers look for when hiring. Radio and TV, advertising and public relations, publishing, sales, and financial services are but a few of the many areas in which these graduates find employment. Any work that involves communicating as its focal point is a potential career field. The communications industry is a competitive one, however, and experience is a must.

While most graduates work in a related occupation, others choose different directions. Experience allows many to progress without further education. However, an advanced degree can offer an edge, particularly with larger corporations. Many careers do not require a specific major but rather a wide range of demonstrated skills and accomplishments. Regardless of your career choices, increase your marketability to employers through internships, responsible work experience, good grades and involvement in college activities.

A Sample Of Related Occupations

Advertising Copywriter Floor Mgr. Product Promotion Writer
Announcer Foreign Relations Officer Production Editor
Assoc. Publisher Fundraiser Public Administrator
Audience Analyst Human Resources Specialist Public Affairs Director
Book Designer Human Rights Officer Public Information Officer
Broadcast Station Mgr. Labor Relations Specialist Public Opinion Researcher
Communication Trainer Lobbyist Public Relations Manager
Community Relations Director Market Analyst Publications Advisor
Community Relations Liaison Marketing Specialist Publicity Mgr.
Consumer Advocate Media Analyst Reporter
Corporate Public Affairs Specialist Media Buyer Research & Editorial Specialist
Counselor Media Planner Sales Representative
Creative Dir. Media Relations Manager Speech Instructor
Customer Relations Rep Mediator Staff Consultant
Dir. of Corporate Communication Mgr. Investment Relations Technical Director
Disc Jockey News Anchor Television Specialist
Editorial Dir. News Supervisor Transmitter Engineer
Film Dir. Perfumer Writer/Author
Film Producer Press Secretary .
Film Tape Librarian Producer .

Types of Employers


Private & Nonprofit Organizations
Book/Magazine Publishers Health Organizations Museums
Community Organizations Hospitals Pharmaceutical Companies
Educational Institutions Investment Firms Professional Associations
Entertainment Firms Labor Unions Radio Stations
Film Companies Libraries Retail Stores
Financial Institutions Magazines/Newspapers Telecommunications Firms
Health Maintenance Organizations Management consulting firms Television/Radio Stations


Government Agencies
Cultural Affairs Agencies National Archives & Records Administration U.S. Information Agency
Department of Labor National Endowment for the Humanities Voice of America
Library of Congress Public Health Service .
NITA Small Business Administration .

Internships Obtained by Rutgers Students


Organization Job Title
RedBook- Hearst Magazine Marketing Assistant

Atlantic Records Video Promotion Intern

Pop2Life Marketing Intern

Tory Burch Public Relations Intern

Atlantic Records International Marketing Intern

Siren Public Relations Public Relations Internship

Rutgers Athletics Operations Intern

Rutgers Athletics Operations Assistant

Rutgers Office of Media Relations Social Media Intern

Good Housekeeping Beauty intern

The National Multiple Sclerosis Society Special Events Intern

Rutgers Student Life- Marketing and Communications Photographer

People Share Recruiting Coordinator

SONY Music Group Digital Marketing Intern

Gucci America Inc. Public Relations Intern

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Jobs Obtained by Rutgers Graduates


First Jobs of Recent Graduates - Communication
Organization Job Title
Beckerman Public Relations Account Executive

Assoc. of Am. Medical Colleges Applicant Relations Specialist

Landmark Communications Assistant Buyer, Anthropologie Assistant Account Executive

The Underground Management Assistant Manager

TAC Campus Recruiter

Accenture Consulting Analyst

C.R. Bard, Inc. Corporate Marketing Administrator

Rutgers Foundation Donor Relations Development

L’Oreal E-Commerce Coordinator

Black & Decker Corp. Field Marketing Coordinator

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Jobs of Experienced Alumni - Communication
Ketchum Public Relations Account Supervisor

Merrill Lynch Assistant Vice President

ABC News Assoc. Dir

Andreoni & Associates Communication Consultant

Heidrick & Struggles Consultant

Asbury Park Press Copy Editor

Johnson & Johnson/Ortho McNeil Corp. Communications Specialist

Midlantic Bank Corporate Trainer

The Maury Povich Show Dir. of Audience Services/Interns

Muscular Dystrophy Association Dir. of Community Programs

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Graduate Schools Attended


Institution Degree Field
American University JD Int'l. Family Law

Boston University PhD Public Relations

Rutgers University MA Public Administration

Rutgers University PhD Communication

Shippensburg University MA Communication

Villanova University

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